members




	Diana Guzmán Valencia IDita's founder and Chief Designer It is my pleasure to introduce myself, I have an Industrial Design Practice and I am passionate about the continuous changes in the world and how people are affected by these. I grew up in Latin America and completed my studies in North America. My experience of living in multi-cultural environments has broadened my vision and sensibility to different cultures, which relates to human factors, a very important part of the design field. Résumé PDF Diana Guzmán Valencia 81 Navy Wharf Court Toronto, ON M5V 3S2 416.648.5969 iditaa@idita.biz www.idita.biz Spoken and Written Languages English, French and Spanish Education 2001 - 2006 / Bachelor in Industrial Design. "École de Design Industriel". " Faculté de l'Aménagement “ , " Université de Montréal ” , Canada 2000 - 2001 / Certificate in Social Sciences. “Université de Montréal”, Canada 1985 - 1998 / High School Diploma specialized in Humanities, Fine Arts and Ecology Colegio Ideas ” , Colombia Professional Skills Responsible, creative and ethical Fast learner with the ability to work well under pressure Fully capable of working diligently independently or dynamically within a team Skills in other Design fields Graphic Design, Web Design, Animation and Display Design Computer Skills Windows and Macintosh platforms Software: SolidWorks, Pro-Engineer, FormZ, Illustrator, Photoshop, Dreamweaver, Flash, FreeHand, Acrobat Designer, Microsoft Project, Word, Powerpoint and Excel. Knowledge of: AutoCAD and Cinema4D. Facility to learn other modeling and image processing software. Additional Training 5 - 2008 (16h) / Standard First Aid with Level A CPR, to meet the WSIB requirement for workplaces. “St. John Ambulance”. Brampton, Canada. Work Experience 02 – 2009 to the present / IDita. Industrial, graphic & web design services. Toronto, Canada. Position: founder and designer - Design services for individuals and companies in industrial, graphic and web design - Manage and market strategy of the company 10 – 2009 to the present / EnSi Solutions Inc. LED technologies. Toronto, Canada. Position: design engineer - Research, plan and design all components for use in EnSi’s high resolution outdoor LED displays - Produce engineering drawings and renderings of components and systems with an emphasis on aesthetics and sales - Design various promotional materials - Design the front-end of a user friendly web interface for ad content management on mesh networked LED sign installations - Participate in all aspects of EnSi technical and business development 03 – 2008 / 02 - 2009 / DVI Lighting Inc . Lighting fixtures and home accessories. Vaughan, Ontario, Canada. Position: industrial designer - Designed and redesigned of new and existing products for manufacturing in mass production - Developed and presented concepts to upper management - Developed: instruction manuals, packaging design, spec sheets and fixtures certifications - Collaborated with: sales, management, graphic and shop departments - Communicated with manufacturers in China - Performed quality control - Translated company’s documents into French and Spanish * Click here to see some of the products in the market Recommendation Letter PDF 10-17 / 02 / 2009 / DVI Lighting Inc. Lighting fixtures and home accessories. Dallas Market Centre* . Dallas, Texas, United States. Position: industrial designer exhibitor - Attended as one of the designers exhibitors of the new collection 2009, released in the Canadian, United States and Puerto Rican market - Presented the products to customers - Participated to the showroom set-up * The world's largest wholesale merchandise resource. 10 - 2007 / 02 - 2008 / Waves Design Group Inc. Water features design. Thornhill, Ontario, Canada. Position: industrial designer - Custom Designed water features in architectural projects - Cooperated with mechanical engineer and architect - Collaborated with sales, administration and shop departments - Communicated with customers and manufacturers - Researched parts and materials from different companies - Prepared bill of materials and purchase request documents - Performed quality control - Assisted in design and management of organization strategies to improve overall efficiency in the company Recommendation Letter PDF 04 - 2006 / 10 - 2007 / The Lifestyle Shop. Furniture shop. Toronto, Canada. Display designer, graphic designer and sales adviser - Learning about Custom Design Furniture - Designing interior and window displays - Developing Graphic Design of catalogues and ads - Proving information to customers about the products Projects Industrial Design September 2005 to April 2006 / Bachelor's final project in Urban Furniture & Lighting / Mentor: Philippe Lalande. Collaboration: LUMEC and The City of Montreal / Exposition "Échelle humaine ". Université de Montréal, Canada January to May 2005 / Continuation of the project in Transportation Design "Exprimez-vous" / Mentor: Tatiana Leblanc / “Université de Montréal”, Canada January to April 2004 / Workshop in Transportation Design: "Exprimez-vous" / Mentor: Bruno Miron from Bombardier (BRP) . Project sponsor: Technology TM4 inc. / Exposition at the University of Montreal and at the Exposition of New Technologies in “Saint-Jérôme, Québec" Recommendation Letter PDF January to May 2003 / Workshop in Transportation Design: “Branding&Transport” / Mentor: Louis-Philippe Pratte / Exposition at the “Université de Montréal”, Canada October to November 2002 / Design project in entrepreneurship, for a small-scale item production to expose and sell in a public annual design event / “SEXY THINGZ” / “L’Oréal Room”, “HEC Montréal”, “Université de Montréal”, Canada Graphic Design 1998 / Illustration & Murals / “Escarcha de Media Luna” art festival / “Colegio Ideas”, Colombia Web Design May to July 2006 / Workshop in Multimedia / Mentor: Yan Breuleux / “Université de Montréal”, Canada January to May 2003 / Member of the Web design team of “ZOOM 2003” the virtual exposition of Industrial Design graduates / “Université de Montréal”, Canada January to May 2001 / Workshop in Web design / Mentor: Itaï Izerad / “Université de Montréal”, Canada Social Aspects At present: Design Exchange / Volunteer in Design tasks / Toronto, Canada Architecture for Humanity / Participant Member / Toronto, Canada 1999 / “Colombian Cultural Association of Montreal”. Mission: Development of cultural activities to promote the integration between the Quebequer and Colombian community at local and international levels / Member of the development team / Montréal, Canada 1998 / Social project: “Literacy and Health Education” for disadvantaged seniors of “La Sirena” Neighborhood / Member of the development team / “Colegio Ideas”, Colombia Art workshops, cultural and artistic meetings: “Lunada”, “La Noche del Fuego” and “Escarcha de Media Luna”/ Member of the development team / Colombia Aptitudes and Interests - Interest towards Sustainable Design - Ability for leadership and project management - Strong sensibility of aesthetics and art as well the ability to articulate it - Interest in new technologies and their applications - Skills in graphic design, web design, animation and display design - Developed manual ability for hand drawing and model making Networking IDita works in multidisciplinary teams, depending on the projects requirements. If you are interested in being part of this experience, kindly contact us .